Olfactory Memory · Episode 01
HCM 247.
A Saigon day, told in scent.
01 · Opening
The exhibition is a day in Saigon, from morning to late night, told in fifteen moments.
Each moment one scent. Each scent one story. The artist recorded what the city exhales across twenty-four-by-seven: morning exhaust, rain on dust, rush-hour heat, the sweat of those who work after midnight.
Arranged in an open space. Open ten days, in May, 2024.
02 · Concept · Twenty four by seven
Saigon never switches off. Saigon holds many hours at once.
Morning. Afternoon. Evening. Late night.
Each hour-zone has its own scent. One does not follow the other. They exist simultaneously, at different corners of the city.
03 · Moments · Fifteen moments
Fifteen works divided by hour.
Fifteen works, grouped by hour.
The artist groups the fifteen moments into five time-zones. Visitors smell each work, read one remembering prompt, then walk on. At the end, four blending tables wait.
Morning
Moment 01
Morning
The city awakens
As dawn rises, the noise of Ho Chi Minh City swells with crowded traffic, a lively song for a new day. The morning air is marked by exhaust, road dust and early wind, together a familiar scent. Each morning a new beginning.
Work
01 · 15
The city awakens
early mist · exhaust · street dust
Bottles Work perfume · Toothpaste
Prompt What is the first sound you hear as a new day begins?
Moment 02
Morning
What to eat this morning?
Every morning in Ho Chi Minh City begins with a familiar question. The choices seem endless: a plate of broken rice with grilled pork, still smoking with charcoal; a strong cup of coffee; a box of savoury sticky rice smelling of new glutinous rice. Breakfast is not only the first meal of the day but a moment where old flavours and human warmth meet.
Work
02 · 15
A warm breakfast
broken rice · coffee · savory sticky rice
Bottles Broken rice · Beef in betel leaf
Prompt A breakfast place in Saigon you simply have to visit?
Moment 03
Morning
A still note in the busy city
In Ho Chi Minh City, however busy life becomes, the smoke of agarwood incense still brings calm. Saigon, through its ups and downs, always keeps still moments in its pagodas, where people return to reflect and find peace.
Work
03 · 15
A pause
agarwood incense · pagoda yard
Bottles Incense · Pagoda
Prompt For you, where is peace in this hurried city?
Afternoon
Moment 04
Afternoon
The rhythm of rain
When the summer heat in Ho Chi Minh City seems to reach its peak, sudden rains bring a welcome cooling. The rain pours down, at once softening the harsh sun, and carries the smell of damp earth, of fresh rainwater caught on leaves and pavements.
Work
04 · 15
Sudden rain season
earth after rain · drain water
Bottles Earth after rain · Drain
Prompt A memory of a sudden rain?
Moment 05
Afternoon
Summer's echo
The air of District 1 on a summer afternoon is filled with endless horns and the calls of street vendors. The afternoon sun is still glaring, yet it does not stop the stream of people on the streets. Every step through this area is something new and full of life.
Work
05 · 15
Late sun
summer sun · construction site
Bottles Summer sun · Construction site
Prompt On a harsh summer afternoon in the city, I will...
Moment 06
Afternoon
Improvised symphony
When Ho Chi Minh City reaches rush hour, from five to six in the evening, the streets are lit by a soft late sun and crowded with people pouring in from every direction. Ba Thang Hai, Dien Bien Phu, Cong Hoa are all filled with exhaust and blaring horns. The true signature of rush hour is the scent of empathy and sharing after a long day of work.
Work
06 · 15
Rush hour
petrol · engines
Bottles Petrol · Engine
Prompt The one who cut through Saigon's alleys with you to escape the traffic, where are they now?
Moment 07
Afternoon
The dream of kites
When the afternoon sun is no longer harsh and clouds drift slowly, kites begin to rise into the cool blue sky of Ho Chi Minh City. In the middle of the noisy city, an empty lot becomes the place for people to set modern life aside and return to childhood through each bright kite. No phones, no noise, only wind and the scent of fresh grass and damp earth.
Work
07 · 15
Kites at the city's heart
green grass · shaken mango
Bottles Green grass · Shaken mango
Prompt What is the childhood kite in you?
Evening
Moment 08
Evening
Mall & food court
In the heart of busy Ho Chi Minh City, the food court of a shopping mall stands out with the smell of crisp fried chicken, hot bread and steaming hot pot, drawing the steps of passers by. A place of many flavours, where each dish is a creation with its own style.
Work
08 · 15
Drawn by aroma
shopping mall · cola · hot pot
Bottles Shopping mall · Cola · Hot pot
Prompt What stays with you from the food court in a shopping mall?
Moment 09
Evening
Nguyen Hue walking street
Nguyen Hue walking street is always lively under neon lights, a meeting place for every age, and especially for the young. Along the street, it is easy to find stalls of peach tea, lychee tea and iced tea, where people stop to enjoy something sweet and cold. The energy of the walking street is the backdrop for glasses of colourful tea.
Work
09 · 15
The walking street
peach tea · rice paper salad · iced tea
Bottles Peach tea · Mixed rice paper · Iced tea
Prompt Your most treasured memory of the walking street?
Khuya · Late night
Moment 10
Khuya · Late night
The silent heroes
In the night of Ho Chi Minh City, when houses have turned off their lights and the streets fall quiet, the silent heroes begin their work. Street sweepers and garbage truck drivers quietly clean each street, each pavement, clearing the traces of a long, busy day. The smell of dry leaves, road dust and sweat soaked into shirts makes the particular scent of the night.
Work
10 · 15
Heroes in the dark
mud · sweat
Bottles Mud · Sweat
Prompt The silent heroes of Saigon, in your eyes, are...
Other
Moment 11
Other
An afternoon on the Saigon river
On afternoons walking along Bach Dang wharf, watching boats glide softly on the Saigon River, the artist feels a calm hard to describe in the middle of the bustling city. The sunset lays golden light on the water and on the tall buildings. A light wind passes, carrying the particular smell of the river.
Work
11 · 15
Bach Dang wharf memory
river · sunset
Bottles Riverbank · Afternoon wind
Moment 12
Other
Dry-season sun
Ho Chi Minh City falls again into the heat of the dry season, when even the wind turns sultry, as if everything were evaporating under a burning sun. Though the heat seems to slow everything down, the pulse of the city does not weaken. Its people, used to the harsh sun, move calmly along every road.
Work
12 · 15
Dry city sun
dry · muggy · sunburn
Bottles Dry season · Sultry street
Moment 13
Other
Sidewalk coffee
After living in Saigon long enough, the artist easily comes across sidewalk coffee spots, from busy streets to quiet corners of parks. Here, no fine tables or elegant rooms are needed; a few old tarps and plastic stools are enough to sit down, order a coffee and take in the fresh air of early morning or late night.
Work
13 · 15
A small city corner
iced black coffee · sidewalk
Bottles Sidewalk coffee · Plastic stool
Moment 14
Other
Pink trumpet flower season
When the pink trumpet flowers bloom in Saigon, streets like Vo Van Kiet and Dien Bien Phu turn a soft pink. The pink trumpet is not a vivid beauty; its flowers are pale pink and fragile. Though they bloomed late this year, the faded pink on the street is still enough to make passers by stop and look up.
Work
14 · 15
Pink fade on the street
pale blossom · early street
Bottles Pink trumpet flower · Pavement
Moment 15
Other
Opera-house peach tea
The peach tea stall by the City Opera House is always welcomed by Gen Z whenever they come to the centre to go out. Its taste cannot compare with many famous brands, yet the Opera House peach tea has its own pull. Set right in the centre of the city, it is a familiar stop on evenings spent wandering.
Work
15 · 15
A small sweet of peach tea
peach tea · iced tea
Bottles Peach tea · Iced tea
04 · Zones · Four blending tables
Four tables for four hour zones.
Four blending tables for four hour-zones.
At the end of the journey, four blending tables wait. Each table corresponds to one hour-zone of the Saigon day. Visitors choose the zone they belong to, and blend one ten-millilitre bottle from the open palette.
Table 01 · Morning
Morning band
Remembering prompts
- The first sound you hear as a new day begins?
- A breakfast place in Saigon you simply have to visit?
- In this hurried city, where is your peace?
Palette · 8 notes
- 293 Cool grass
- 296 Flowers blooming
- 514 New day
- 069 The park
- 019 Incense smoke
- — Morning coffee
- 363 Going to work
- 237 The morning
How to join
Answer one prompt. Select notes from the open palette. Blend one ten-millilitre bottle. Take it home.
Table 02 · Afternoon
Afternoon band
Remembering prompts
- A memory of a sudden rain?
- On a harsh summer afternoon in the city, I will...
- What is the childhood kite in you?
- The one who cut through Saigon's alleys with you to escape the traffic, where are they now?
Palette · 8 notes
- 346 Hustle
- 277 Sultry
- 345 Yellow flower
- 211 Sunset
- 177 Damp
- 343 Going home
- 274 Heavy rain
- 394 Traffic jam
How to join
Answer one prompt. Select notes from the open palette. Blend one ten-millilitre bottle. Take it home.
Table 03 · Evening
Evening band
Remembering prompts
- What stays with you from the food court in a shopping mall?
- Your most treasured memory of the walking street?
Palette · 8 notes
- 213 Bing chilling
- MB16 Crowds flowing
- MB02 Perfume
- 387 Sweet pastry
- 509 Laundry water
- 201 Fruit
- 354 Dressing up
- 397 Shopping
How to join
Answer one prompt. Select notes from the open palette. Blend one ten-millilitre bottle. Take it home.
Table 04 · Late night
Late-night band
Remembering prompts
- The silent heroes of Saigon, in your eyes, who are they?
- One late night out on the street, what do you smell?
Palette · 3 notes
- MB27 The pavement
- 955 Night rain
- 035 Labour
How to join
Answer one prompt. Select notes from the open palette. Blend one ten-millilitre bottle. Take it home.
06 · Visit · Exhibition details
Dates
May 2 — 12, 2024 · Ten days.
Opening hours
14:00 – 19:00, Monday through Sunday.
Location
Ho Chi Minh City.
Entry
Free entry.
07 · Gallery · Frames from the exhibition
Eight frames from the exhibition.








08 · Echoes
Closed. Not ended.
The exhibition has closed. Saigon is still here. Twenty-four by seven.
From the artist's notes on a city.